Instagram is making waves yet again with the release of Instagram TV (IGTV). Below, we delve into what it is, where you can find it, how it works, and more!
What is IGTV?
Instagram recently launched a longform (up to 60 minutes) video feature as a way for their users to share longer and more permanent content. Previously, video uploads were limited to 10-second Instagram Stories and 60-second timeline posts. This new feature will allow Instagram to compete more directly with video sites like YouTube. Instead of content creators using Instagram only for photos and short video clips, Instagram is hoping that creators will now stay on the app for full video content too.
Where is IGTV?
IGTV is a separate function in the app, with the logo placed right next to the direct message icon. You can also download the separate IGTV app for access.
How does IGTV work?
It’s as simple as uploading a video from your phone! It can be an unedited one or a curated video edited from another source. IGTV is formatted specifically for mobile users, so be sure to shoot your video vertically! Upon opening the new feature, you’ll be able to scroll through videos posted by people you follow, popular videos amongst all Instagram users, and videos that are curated for you based on your likes. This increases your potential to discover new content creators, similar to the Discover page on Snapchat.
What does this mean for content creators and influencers?
Because IGTV is connected to your existing Instagram account, influencers will have a built-in following without having the annoyance of asking their followers to use yet another channel to keep up with their content. The addition of IGTV gives content creators and influencers an easy portfolio of their work: images and video all in one place. IGTV may never fully overtake YouTube, but there is plenty potential for curated video content to be created for and shared solely on Instagram. For example, a fashion blogger can now use IGTV for haul videos or a more in-depth look at their outfit for the day, versus needing to switch to YouTube for their video content. The platform will also be a game-changer for celebrities and those in the entertainment industry; they’ll be able to share much more behind-the-scenes footage, trailers, music videos, and advertisements.
What does this mean for casual Instagram users?
While I myself have only browsed other users’ IGTV content, I do see the potential of personal usage in a longform video feature. I love to share videos of concerts, shopping trips, and road trips, and I think this type of content will thrive more on IGTV rather than Instagram Stories, which forces you to fit something into 10 seconds. Casual Instagram users will definitely find that they are more creative than they think they are; no computer, editing software, or lighting equipment needed here—all you need to create a video is your phone and an Instagram account!
When you’re on a limited budget, replenishing your closet each season can be difficult, which is one of the many reasons why I love thrifting and going to Crossroads to fulfill my seasonal, trendy wardrobe cravings (Bring on the summer pieces). You may love a trend one day, but as the honeymoon phase of new clothing wears off, you may find yourself pushing it aside for some of your more classic staples. Why pay full price for something that you may not love forever?
Enter secondhand shopping. Check out 5 summer pieces I’ll be looking for at Crossroads.
Last week I shared my favorite midi dresses for this summer, and I hope it inspires you to find your favorite.
My wardrobe is typically full of dark, muted colors, but I’ve been embracing bright, bold colors lately. I love that I can pick up some key pieces at lower prices at Crossroads to mix into my existing wardrobe.
It’s that time of the year… Summer is sneaking up on us, and that means it’s time to plan a summer getaway! Whether you’re taking a staycation, road-tripping for a weekend, or are lucky enough to get away for a longer amount of time, packing for a vacation can be super stressful. Save time, skip the luggage fees, and reduce your stress by following these simple tips on packing for a carry-on only vacation this summer.
1. Pack versatile pieces.
Plan all your outfits ahead of time to avoid packing anything unnecessary, or—if you’re more of a day by day dresser—pack versatile pieces that will all pair well together. One-piece outfits, like dresses and jumpsuits, make getting dressed on vacation easier and take up less luggage space.
2. Roll your clothes.
Tightly rolling clothes (versus folding) saves valuable luggage space, and your clothes end up more visually organized.
3. Only pack what you need.
Take advantage of travel-sized toiletries, or invest in some small reusable bottles to create your own, and only pack the amount of medication you need while you’re away (multiple pill bottles take up unnecessary space!). Leave your hair dryer at home; most accommodations provide them free of charge.
4. Choose your luggage wisely.
Whether you need a mass of interior pockets for organization or a hard-shell suitcase for more protection, choosing the right piece of luggage for you can be all you need to improve your packing skills.
Hold your horses, ladies – it’s derby season! The derby is an occasion that brings out people’s most elegant and glamorous fashion statements. From placing your bets on your leading horse to choosing the perfect headpiece to complete your derby-approved outfit, there’s never a dull moment when it comes to opening day at the race tracks.
Let’s talk derby outfit tips inspired by some of our favorite bloggers:
There’s no such thing as being overdressed for opening day at the derby! Match the sunny mood with a midi sundress or an outfit in a spring shade like light blue, light pink, or mint green.
Stray away from traditional derby attire and opt for a quirky graphic tee tucked into a scallop-edged skirt.
Turn heads like a blogger by going for a voluminous full-length skirt with a cute blouse and neck scarf.
Headpieces are always an opening day staple. Choose a wide-brimmed hat or a fascinator to make any outfit a statement one.
Keep it feminine and flirty in floral prints! Finish your outfit with extra details like ribbons and bows and then style it up with a pair of wedges.
Show off your figure in a bodycon dress. Looking for extra style points? Achieve crowning elegance with a fancy updo that accentuates your headpiece.
There’s something groundbreaking about how fanny packs have gotten a serious makeover. Redubbed the belt bag, they’re the new “it bag” of the season. Whether you love them or hate them (or you’re somewhere in between), there’s no denying they’re making waves among fashion girls and bloggers. Scroll down for six belt bag outfits that may just inspire you to try the trend.
With a belt bag in a bright pop of color, you’re set for any and all spring outings this season!
Worn over a pantsuit, a belt bag puts the finishing touch on an outfit for work that makes a statement without being over-the-top.
Stay under the radar with your belt bag by wearing it underneath your coat.
For effortless style with your belt bag, sling it over your shoulder like a crossbody bag!
One of the biggest appeals of the belt bag lies in its ability to add some structure to a loose-fitting dress.
Don’t overthink when you’re styling your belt bag. Keep your outfit simple and slide the bag through your belt loops!
- Ask Our Stylist
- Behind the Scenes
- Blog Love
- Crossroads Style
- Current Obsessions
- Fall Fashion
- Featured Post
- Festival Style
- Friday Favorites
- Get To Know Our Team
- Hair Trends
- How To
- Jacket & Coats
- Little White Dress
- Look of the Week
- Men's Style
- Pop Culture
- Round Up
- Shop Her Look
- Spring Trends
- Statement Accessories
- Street Style
- Style Crush
- Style Icon
- Style Trendspotting
- Summer Fashion
- Summer Style
- Winter Fashion