Fashion is used to express oneself and often gives insight, whether consciously or not, to where our lives are. Jenn Rogien, the costume designer for the Emmy award-winning HBO show Girls, has the difficult job of curating a wardrobe that tells a story about the characters as the script itself does. If you’ve been watching Girls since the first season, you may have noticed the style evolution each character has gone through as their lives have changed.
Hannah (Lena Dunham) is known as being a mess from the very first episode of the series, arguably going through the longest quarter-life crisis a twenty-something can have. The show is rounding out its fifth season, and we’ve seen Hannah evolve professionally and romantically. Her wardrobe has gone from ill-fitting and unflattering with haphazard mixed prints, to a cleaner but still quirky look that often incorporates an academic, somewhat preppy twist.
Bohemian-chic Jessa (Jemima Kirke) has always had the most consistent style throughout the series—until this current season, where we’ve seen her pull back. Her life has slowed down and become more stable, and her wardrobe is beginning to reflect that by also settling down while still keeping her unique flare alive.
Marnie (Allison Williams) is the one friend we all have: she bases her identity on her romantic relationships or what she is currently involved in. One of the most “together” girls at the beginning of the series (in life and in style), Marnie had a classic look with a casual elegance. As the series progresses, Marnie seems to constantly be scrambling to put her life back together. Currently fronting as a singer-songwriter, Marnie’s style has transformed into indie scene hipster.
Shoshanna (Zosia Mamet) is your friend who’s always up-to-the-second on trends, celebrities, and gossip of any kind. She is extremely concerned about fitting in and being liked, and her style showcases this concern with the use of every fashion trend and rule at once. Though Shoshanna is still innocent and impressionable, she is also independent and confident, and her style has noticeably toned down and evolved to be still playful but more adult-appropriate.